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FutureStarrA Krispy Krunchy Chicken
A Louisiana-Based Fast Food Joint Designed to Service Convenience Stores Borrows the Indulgent Cajun Flavor of Its Favorite Fried Chicken Snacks.
No, you’ll find this fried chicken franchise in more unexpected places like the Rapid Stop gas station at E. 55th and Payne Avenue in Cleveland, Ohio, or at random rest-stop convenience stores across the South and Midwest. You might even encounter the crispy poultry and fluffy biscuits at a bodega in Brooklyn, spitting distance from a bustling subway stop. Perhaps you’ve seen its name -- Krispy Krunchy Chicken -- adorning some Quik-E-Mart’s signage.
The 28-year-old company might not be as recognizable as Popeyes, but make no mistake: Its poultry can hold its own against the industry standard-bearer. Both chains specialize in Cajun-style chicken (which is heavily spiced, breaded, and flavorful) from Louisiana; but Krispy Krunchy Chicken's perfectly seasoned and juicy pieces might be the most underrated item in fast food today. (Source: www.thrillist.com)
Considering that KKC has a jaw-dropping 2,200 locations in 41 states and one US overseas territory, it's surprising that the destination-worthy chicken still hasn’t become a household name. The chain is slightly smaller than Popeyes, which by comparison has 2,700 locations worldwide — only 500 more than KKC — but commands a larger name. (KKC is also larger than Chick-fil-A, which has just over 2,100 locations.) (Source:
Krispy Krunchy Chicken, or KKC, partners with retail operators — mainly convenience stores — to offer a menu of proprietary Cajun-style fried chicken and sides. Founded in 1989 by Neal Onebane, the brand is available in more than 2,600 retail locations in 48 states and has developed somewhat of a cult following.
If fast-food fried chicken were a spectrum, with one end representing the streamlined uniformity of KFC and Popeyes and the other consisting of family-owned bodegas and roadside stands, KKC occupies the middle. Its closest cousins are Wawa and Sheetz. KKC doesn’t actually operate the majority of its stores (KKC does own a handful of extremely rural standalone locations where it’s the only fast-food business in town). However, its chicken’s quality barely varies across locations. The chain requires all operators to use Tyson products and its proprietary marinade, meaning its food thankfully doesn’t share the capriciousness of a convenience store's. (Source: www.thrillist.com)
This family-run approach also leaves room for C-store owners to add their own personalized touches to customer experience. “The one by me will deep-fry anything you bring in,” Umansky says. “I stopped by one day and they had a sign advertising it. While I’m reading it, some guy literally came up and brought them some perch filets and they fried them up for him. I’m thinking, Can this be real? And some guy walks in and it became real.” (Source: www.thrillist.com)