A Natalie Schafer

A Natalie Schafer

Natalie Schafer

Natalie Schafer is a keen and successful content marketer with a passion for the importance of creativity in emerging technology and brand-aware content deployment.


Natalie Schafer got her start doing Broadway plays then making the move to the big screen. Even before Gilligan's Island (1964), she was typecast in roles as society women, or elegant, fashionable ladies. It was her role as "Eunice 'Lovey' Wentworth Howell" wife of multi-millionaire Thurston Howell III, that she was best known for. After the show ended its run in 1967, Schafer did a few guest appearances on shows, most notably The Brady Bunch (1969).

Natalie appeared in many films, usually portraying beautiful sophisticates, but she is best known for the situation comedy "Gilligan's Island," playing the role of the millionaire's wife, Eunice "Lovey" Wentworth Howell, and reprising the role in the made-for-TV spin-off films made after the show's demise, along with the NBC-TV Saturday morning animated spinoff series, Gilligan's Planet, in 1982. Originally written as a humorless grande dame, Schafer worked with the writers to create a character not unlike the scatterbrain roles played in 1930s films by Mary Boland and Billie Burke. Schafer specifically suggested that the writers read the George S. Kaufman and Marc Connelly play, "Dulcy," for its dizzy title-character. (Source: gilligan.fandom.com)


My Mother the Car was a sitcom with an even sillier premise than Gilligan’s Island. In the series, Van Dyke portrayed Dave Crabtree, a man who finds that his mother has been reincarnated as an antique car. She communicates with him through the car’s radio. The show only lasted a single season, airing from September 1965 until April 1966. According to IMDb, TV Guide considered the series the second worst television show in history, just behind The Jerry Springer Show.

Because Gilligan’s Island has continued to air for decades, many people assume that the actors must be incredibly wealthy. However, that’s not the case. The actors received a salary while filming, but they never received any compensation for reruns. One star that was affected by this was actress Natalie Schafer who played Lovey Howell on Gilligan’s Island. During an interview, Natalie’s co-star Dawn Wells, who played Mary Ann on the show talked about people’s misconception about how much money actors make from the show. (Source: outsider.com)



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