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It’s a Wednesday morning and a nasty storm is knocking a a few inches of snow onto a city bus stop on the side of a major Atlanta street. The hill is covered with small plumes of snow, newly swallowed by the deepening drifts. A bus arrives from the other direction, the driver quickly hopping from the vehicle to swipe a card through a reader, turn a knob, and push a button.
In the 1980s, many FM stations were rounding off their dial positions on the air; WSB-FM stopped identifying itself as 98.5 and rounded it off to "99FM." In 1985, WSB-FM sued its Soft AC competitor WLTA-FM, owned by Susquehanna Broadcasting, which had begun calling itself "Warm 99." Cox Broadcasting claimed trademark infringement, saying listeners would be confused with two Atlanta stations with similar formats using "99" as their dial position. Arbitron was having trouble crediting each station in the ratings because of the common use of "99."
WSB-FM (98.5 FM) is a commercial radio station in Atlanta, Georgia. It carries an adult contemporary radio format and is owned by the Cox Media Group, serving as the group's flagship FM station. WSB-FM is the oldest FM radio station in Atlanta. The studios and offices are on Peachtree Street NE in Atlanta, in the WSB-TV and Radio Group Building. (Source: en.wikipedia.org)
The judge was handed a digital radio and asked to tune to 100.0 MHz, but there was no signal. To find the nearest station, he pressed the "Scan" button, and it stopped on 101.5 MHz (WKHX-FM). Next, he entered 99.0 MHz, which, again, contained no signal. Scanning from there, the radio hit 99.7, WLTA's frequency. In his precedent-setting decision, the judge stated that on a radio dial "a radio station's frequency is its address" and one cannot trademark an address. On June 25, he ruled in favor of Warm 99. A short time later, WSB-FM began calling itself "B98.5FM".
On July 1, 2008, Steve McCoy and Vikki Locke joined WSB-FM as the morning hosts after 17 years at Adult Top 40 station WSTR "Star 94." Steve McCoy was let go on February 25, 2010. In March 2011, Kelly Stevens from the old "Kelly and Alpha" show rejoined the station and was paired with Vikki. In August 2012, in the early morning hours one day, Stevens' SUV was totaled by a vehicle driving the wrong way while he was driving to work on the Georgia 400 Freeway. The other driver was killed. Stevens' left leg was broken and left elbow shattered, but he was in good spirits later in the morning at Grady Hospital, when he called in to the show. (Source: en.wikipedia.org)